How Much Can YOU Earn When
You ASP™ Stage® Your Listings?
$48,000 or more!!

National Statistics** show that Staged homes stay on the market less time and therefore are less likely to experience a price reduction versus the un-staged competition.

Sellers only have control over two factors – how their house looks and their price.

When price reductions average 5-10% and the median priced home nationally is $220,000*, what does this mean for REALTORS®?

This equates to an average of $11,000 – $22,000…or an average of $16,500 that a seller would keep versus having to engage in price reductions as a primary sales strategy.

• At 3% Commission: $495.00 more for you

When You Sell 2-4 homes per month . . .

• At 3% Commission: $990 – $1,980 – more for you per month
• At 3% Commission: $11,880 – $23,760 more per year!

And all you have done is added Home Staging as part of your listing and selling process to the current volume of sales you have. When you are offering your Sellers a way for them to get the most for their house, a tool to present their home to buyers on the internet and in person that will outshine the competition, don’t you think they will be willing to pay you your full commission?

You are bringing them more VALUE so they will keep a LOT more when they work with you.

Other Benefits:
When your listings sell faster, you won’t have to market them for as long – and that is a cost savings benefit to you. Less newspaper advertising, less marketing costs, less time in Open Houses, fewer brochures printed, etc.

Is it safe to estimate it saves a minimum of $700 per transaction?

• $700 x 3 transactions = $2100 per month x 12 = $25,200 per year!

By Staging your listings for sale, you keep or earn another:
$48,000 or more!!

AND…what about the NEW Business you will get because you use this as a way to gain listings? How much more can you earn???

THOUSANDS $$ MORE!!

. . and the best part is your Sellers are benefiting greatly too!!

*Based on national statistics for median price home as reported by the National Association of Realtors **Based on statistical study from 2007 of over 400 Staged properties nationwide compiled by Stagedhomes.com. ©Copyright Jennie Norris & Stagedhomes.com. Not to be reproduced without permission. Stage is a Federally Registered trademark of Stagedhomes.com.

Today’s real estate market is changing and the way Realtors do business is changing. Buyers are increasingly going to the internet to look for homes. You know what they say, “A picture is worth a thousand words”. In areas where competition is stiff, staging your home is mandatory.

It is important for your listing to present well and photograph well. Do you want your listing to look like the Goodwill or Walmart or would you rather have it show like Neiman Marcus or Bloomingdales?

Without staging your listing, it will most likely sell for less, take longer to sell, or never sell. Realtors work too hard to see a listing expire with no sale. Sellers are frustrated and rarely recommend an agent who couldn’t sell their house. You feel bad, the seller feels worse.

Remember you only have one chance to make a great first impression.

• Many properties on the market (4,000+)
• Unrealistic sellers – overpriced – don’t know the market
• Lack of seller responsibility -  We don’t have to do anything, do we?
• High seller expectations of Realtors  – forgetting the market
• High numbers of vacant properties – more than at any other time
• Low absorption rates – longer time on market
• Less effective marketing – too much competition
• Sellers can’t view their home objectively – selling your house “as is” helps sell the competition
• Many buyers go to the internet to view properties- listing needs to show well in photos

There are only two things you can effectively control with the seller’s cooperation:

• The price and terms
• The condition and staging (merchandising a product to generate higher returns)

You cannot control:

The location, the market, interest rates, the competition or the economy

Staging can help with:

• The price – staged homes sell for higher prices than unstaged homes – see “FAQS” by HomeGain
• The condition – Staging gets your listing ready to sell, you are marketing a product
• The marketing – Less market time than unstaged properties
• Staging – merchandising your product to sell above the competition
• Before and after photos to use for marketing.
• Your listing is featured on the top internet staging website for FREE
• “Cerificate of Staging” given to all Fully Staged properties
• Open House support
• You will have confidence knowing your listing is professionally staged
• Working with an Accredited Staging Professional will give you the Staged Homes Advantage.  ASP’s are the benchmark in Home Staging
• You make more money for less work

We are here to help YOU
and your SELLER.

When a home is staged, the Realtor, Stager and Seller work as a team to accomplish the task. Each person is responsible for their own duties, but working hand-in-hand with each other.

Benefits are:

• Seller takes responsibility for the condition of the property
• Agent concentrates on the price, terms and marketing
• Stager focuses on merchandising the home, turning it into a product for sale
• Working as a team this adds up to a faster sale at a higher price

“Staging is less than your
first price reduction.”

“Don’t lower your price – stage.”

Additional Benefits:

• Vacant Properties show better with furniture and accessories– just like model homes, buyers can imagine how it could be.
• Expired Listings are stale listings. Give them the lift of dynamic staging.
• Be known as Staging Realtor whose listings have the “WOW” factor
• Buyers attending open houses will be impressed and may buy your listing or hire you
• Your listing stands out with distinctive marketing materials with gorgeous photos

As professionally trained Accredited Staging Professionals (ASPs), we work hard to accomplish your goal. ASPs follow a professional Code of Ethics and have set Policies and Procedures as standards of excellence as they serve their clients. The ASP designation is the benchmark for Staging and Redesign excellence. ASPs are trained by the founder of Home Staging, Barb Schwarz.

Success comes automatically
when you are of value to others.